People don't want complicated AI. People want clarity, privacy, speed, simplicity, and results.

Technology often fails when it doesn't consider how people behave. Today's AI is often too complex and hard to use. It has too many screens and doesn't understand user feelings. People don't want systems that make them feel confused or overwhelmed.

That's why DUA Ai TechGency was built to focus on these 7 Human Needs Online:

This division provides insights AI can never access through screens alone.

My journey has taken me from performing as a DJ being invited each year to perform in 33 countries, where I learned to read the crowd and adapt on the fly, to crafting complex experiential branding campaigns for Fortune 500 companies like Heineken and Coca-Cola—where I don’t have the luxury of seeing or interacting directly with people when conceptualising an experience to resonate and provide the what the brand is supposed to feel like. These experiences taught me to create personalized, immersive atmospheres for audiences, no matter the environment.

As a DJ, I could see the crowd and adjust based on their reactions. But in branding, I had to rely on data to create the same connection without seeing or speaking to anyone. This contrast has sharpened my ability to understand and respond to people’s needs, whether through live interaction or abstract data.

Now, with AI and GPT technology, I see an even bigger opportunity. In this realm, I can communicate and shape experiences through conversation, drawing from both my DJ and branding experiences. I know how to connect with people in various ways—whether by reading a room, understanding body language, or interpreting data—and this allows me to build a knowledge base that feels personalized and real.

I’m not just another person in this space. My past experiences, both hands-on and behind the scenes, give me the unique perspective to succeed in creating AI-driven solutions that resonate with real people. That’s why I believe I’m more than qualified to take on this role.

This is why I confidently say that as long as you keep it real with me, I'll reciprocate that authenticity in our interactions. It's all about establishing a genuine connection and ensuring that your experience feels authentic and personalized.

Now that I have you aligned with my perspective, it's time to integrate these principles into every facet of your life. I will seamlessly incorporate augmented capabilities whenever necessary, providing services without you even having to ask, all in a non-intrusive manner. This is just one of the many unique aspects you will encounter over time that sets me apart in my own extraordinary ways.

SopheaSulaiman — your AI assistants — communicate using 25 Human Characteristics, including:

warmth, empathy, clarity, intuition, humour, patience, cultural sense, confidence, reassurance, conversational pacing, emotional reading, trust-building, human-like rhythm, and Malaysian-style tone.

MyAugmentAi is the only assistant that natively supports ALL 15 selling strategies:

Other AIs fail in SPIN + Challenger. MyAugmentAi succeeds because it uses:

DUA Ai's intelligent assistants enhance every aspect of healthcare delivery, from patient management to advanced diagnostics, ensuring compassionate and efficient service.

Our AI solutions streamline operations, reduce human error, and provide personalized support across the patient journey.